I tried to express the taste of "sweet pure rice" with a gentle and soft image based on white. The design is paired with the black "dry pure rice".

The taste of sake is composed of five flavors: sweetness, sourness, spiciness, bitterness, and astringency. Therefore, "sweet pure rice has a strong sweetness." But that is not the correct answer.

Rice is brewed and turned into alcohol, but if this progresses, the sugar content in sake will decrease and it will become "dry". It is displayed as (+) plus and (-) minus in the so-called "sake degree" classification method.

Dry with less sugar is +3.5 ~. Some are +6 or higher. On the contrary, sweet is -1.5 or more. -There are also sweet sakes over 6.0.

But this is just a data story.
It may be a guide for judging sweetness and spiciness, but it has nothing to do with the actual taste.
Also, "(+) plus is good (-) minus is quality ..." and "connoisseurs like dry" are also imprinted false images.

Hanaharu's "Sweet Junmai", which retains the taste of rice and is brewed with an elegant sweetness, shows different expressions at various temperatures such as cold, normal temperature, lukewarm, and rock, and can be enjoyed all season. can.

By the way, could you successfully express the beautiful sweet Junmai sake that makes such sake lovers groan?